Not a CRM feature. The conversation itself.
Fixflo does repairs. PayProp does the money. Goodlord does onboarding. Reapit, Jupix and Alto do the CRM. None of them own the inbound WhatsApp, email or phone call — which is the actual job.
An AI operations agent with its own WhatsApp number, its own mailbox and its own phone line — answering tenants and landlords at 11pm on a Saturday, opening repairs against a target, running the rota, and reporting to you every six hours.
Not another CRM module. The scattered, after-hours, personal-WhatsApp habit every one of these came from a real review or forum post.
Nothing else in the system can send on the agency's behalf. That is what makes the trust part work.
Safeguarding language, a request for a human, and a contact flagged vulnerable override every autonomy setting, unconditionally. RTI filing, payment release, possession notices, deposit deductions, rent increases, final complaint responses and disciplinary process are held for a named person no matter what. That is not caution for its own sake — it is the difference between a bot and something you can actually hand your agency to.
Emergencies detected by wording, not by the word "emergency" — opened against a 4-hour target, urgent at 24 hours, routine at 5 working days. Chases attach to the open job instead of duplicating it.
Acknowledged inside 3 working days, a substantive response inside 15, a final response inside 8 weeks — the clock runs and the draft is ready, but the final response is always a person's call.
Built against a coverage pattern, respecting 11-hour rest and the 48-hour week. It reports a gap rather than quietly producing an unlawful rota.
Hours assembled from published shifts, an independent check figure, anomalies flagged. Filing goes through HMRC-recognised payroll software after a named person signs off.
Every six hours, an email that opens with what needs you and puts volume last. When nothing needs you, the subject line says so.
Its own WhatsApp Business number, its own mailbox, and — when you're ready — its own phone line with a spoken AI disclosure and "speak to someone" honoured instantly.
Fixflo does repairs. PayProp does the money. Goodlord does onboarding. Reapit, Jupix and Alto do the CRM. None of them own the inbound WhatsApp, email or phone call — which is the actual job.
One product, one ladder. Start free with pay-as-you-go, move up when the volume justifies it.
Two minutes. Nothing is sent to a tenant until you finish setup.
Every credential is encrypted at rest and never shown again once saved. Each agency's data lives in its own database — nothing is shared between tenants.
Every reply is logged. Anything statutory, financial, or irreversible is held for a named person regardless of autonomy setting — see the trust section above.
No. The setup wizard walks you through Meta business verification and a number that isn't already on anyone's personal WhatsApp — allow a few days for Meta's side.